marketing 5.0 start with why principles ray dalio the greatest man thinking fast and slow the soul of money the greatest man od mardini hooked predictably irrational everything i know about love contagious stock market philip kotler bible marketing the intelligent investor why we sleep the four hour work week wealth of nations think fast and slow 48 laws of power goodbye things 13 reasons why content atomic habit word by word automic habit zero to one never split the difference copywriting the challenger sale english books the upside of irrationality the power of positive thinking #0 brand originality og mandino the rules of work the story of food network marketing vietnam getting to yes lean in saying of youth hunger games principles how business works how psychology works how emotions are made this is marketing 80/20 principle